10 Key Questions to Identify Low-Quality Carbon Sellers

Buying carbon credits can be confusing, with hundreds of options and little clarity on quality. This playbook breaks down the process into 10 essential questions every company should ask before making a purchase. It turns a complex market into a structured framework.

Each question addresses a specific decision point: how to evaluate project integrity, how to balance reductions and removals, what role frameworks like SBTi, CSRD, and Oxford Principles play, and how to protect against greenwashing. Together they form a practical checklist that helps companies set criteria, compare options, and avoid costly mistakes.